OPG Čajko: From Grandpa Tom's Bees to the Honey House
There is no bee in the world that produces bad honey. Bad honey is the result of industrial stuffing or a bad, malpracticeable and uneducated beekeeper. We are pleased that our work has been recognized and the best proof of it is satisfied customers, says Dalibor Čajko.
OPG Danijel Čajko has been in existence since 2003, but the love for
bees in this family has been developing since the middle of the last
century when Grandpa Tom started beekeeping as a hobby" explains
Danijel, OPG bearer. The grandfather did not move bees to pastures, but
instead engaged in stationary beekeeping, and the love, tradition and
interest in this business were passed from generation to generation.
The family goes into business more intensely in 2011 when Danijel's younger brother Dalibor became more interested in bees and began working with his grandfather to learn the basics. "A year later, I also entered the beekeeping world. We worked together for a while, but my brother soon went to Zagreb to work, so the care of the apiary remains on me. It's easy to fall in love with this business, and I soon felt it on my own skin. Today I'm just sorry I waited so long, "said Danijel, who was employed at a city firm, but his wish was to devote only to bees. He achieved that in 2019 as well.
House of Honey - Županja, a project that made them recognizable
As more serious work also requires greater investment, he decided to partner with his friend, beekeeper, beginner Krešimir Čolić, to share the cost of acquiring new beekeeping equipment, swirls, breakers and other tools necessary for more serious work. Together they keep beekeepers with 300 LR hives and move them around to various pastures, from Ilok to Gornja Bačuga near Petrinja where the bees drive to the chestnut pasture. The Čajko family owns 2.5 ha of land, most of which relates to facelia and other honey plants and the rest to nuts. The land is located in Soljani, 40 km from the headquarters of the family farm in Županja. OPG Čajko currently has 150 hives, and in 2020 they plan to increase it to 250.Along with the association, a common idea emerges, the House of Honey - Županja. "Considering that I was a computer science major, I designed labels myself, a website, a webshop and soon every step of ours could be tracked on the internet. Quality was our first priority from the beginning and we wanted to show it to everyone," we learn. It is an extensive and arduous job, but with effort and dedication everything can be done. And when one does what one loves, then everything is far easier. "With this project, we have distinguished ourselves in the market and our brand has become recognizable. The Honey House is a place where our customers have the opportunity to taste bee products, further educate themselves and talk about everything. We believe this is the right way to increase the currently low average consumption of bee products by per capita in Croatia, "they say.Visits will be organized in the newly opened educational and sales area, showing the whole process from field to table: from extracting honey from the hive, controlling moisture and maturity, opening the frame, returning, filtering, homogenizing to filling in jars and gluing labels. All information will also be accessible through the website and social networks.
The first national jar is poured into the Honey House
The economy places its products on the market directly because it
achieves the best selling price, but also direct contact with customers,
which is extremely important. They strive to emphasize the importance
of using bee products in their daily diet as well as their beneficial
effects on health.
"The secret of producing real, natural honey is the bees in their bodies and the digestive organs that produce honey, a product almost indispensable in human consumption. There is no bee in the world that produces bad honey. We are glad that our work has been recognized and the best proof of it is the satisfied customers. The first national jar was promoted in Županja and was poured by the then minister Tomislav Tolušić, "said Čajko.
In Županja, they have an automatic honey pot equipped with their own
funds and a newly built automatic honey refill, which they realized
through measure 6.3.1. Rural development. The project was written by
themselves, and the biggest job was done by the third, youngest brother
Tomislav Čajko, otherwise by profession B.Sc. economist.
They produce premium honey, as evidenced by the numerous awards
They are designed for users who care about their health and want to consume a home-made product that will delight them over and over again with its high quality, flavors and health effect. They opted only for premium honey, as evidenced by numerous gold and silver medals and various awards.Placement can be divided into two main segments: regular sales (retail sales throughout the year) and sale of parcels for various occasions. "The buyers of our products can be divided into two main groups. The first group is made up of customers who primarily care about the quality and nutritional value of the products they buy. That is, they are predominantly female, between the ages of 30 and 65. They are primarily employed. women who buy the products either for themselves or for their children and family.The second group is represented by companies.This group of customers selects our products with the intention of donating to business partners or simply to resell this honey.The primary reason for choosing this case is the attractive visual identity of our products.
For the second time, they presented Honey Bee Honey at the Green Week in Berlin
We offer 10 varieties of premium quality varietal honey, 7 types of
honey blends, pollen, propolis and royal jelly. Honey blends are made
using 4 types of honey and natural healthy supplements such as ginger,
aronia, cinnamon, anise. business visions, "they state. In order to be
as good as possible, they are continuously refined through training,
specialized seminars, monitoring breeding trends, collaborating and
sharing experiences with other beekeepers.
When asked about the possibility of contracting buybacks, they say that something is unthinkable in our country. Redeemers generally offer beekeepers miserable prices, so they decide to market their products on their own. "We present at fairs in the country, such as the Mediterranean Fair in Dubrovnik, or abroad - at the largest health food fair in Europe, Grune Woche Berlin. This year, as the only representatives from the field of beekeeping from Croatia, we presented Honey from Croatian apiaries for the second time."says Danijel Čajko proudly.